About Us – Our Values & Mission
We, the team of BestBettingSites.com, have joined together to share our passion for online betting and transfer our knowledge gained through years of writing in-depth betting guides and reviews.
In starting this project, our mission was to create an extensive website covering diverse betting markets worldwide and help you make informed decisions. We have lots of articles prepared for you, but first, let us introduce ourselves.
On this page, we want to introduce you to our expert team, share our core values, and show you our website’s progress throughout the years. You can use the menu above by clicking the corresponding icon to reach the relevant section. Stay with us to learn about our founders, editors, and authors, who collaborate to inform you about the latest trends in the online betting industry.
What We Do – Expertise & Responsibility
There is a lot of confusing information about online betting on the internet. Unfortunately, not all sources are reliable – many only try to monetise traffic. At bestbettingsites.com, we dedicate ourselves to writing honest and objective guides and reviews of legal online bookmakers licensed by the UKGC, MGA, or other international gambling regulators.
Our betting experts aim to give you the necessary information to choose the right operator. We do that by thoroughly examining the security of the betting platforms, studying and comparing their promotions, diving into their terms and conditions, and clarifying the relative terms and conditions. All these steps are part of our transparent approach when recommending an online betting site.
We prioritise your safety and only list betting platforms approved by relevant regulatory bodies. To verify the odds and payouts are fair, we check the certificates the operator owns. The most reputable organisations from the sector are the International Betting Integrity Association (IBIA), eCOGRA, GLI, and IBAS – we seek partnerships with them on the featured betting sites.
We ensure the featured operators provide advanced data encryption, so we check for SSL certificates from DigiCert, Cloudflare, Thawte, or other digital security companies. Another thing we evaluate is secure payment methods. Our team also monitors whether operators support responsible gambling and collaborate with organisations such as Gamblers Anonymous.
We aim to help you make the best choice, so we use simple language to clarify betting terms, sports markets, bonus conditions, and other essentials. You will notice that security and reliability are constant topics on our pages. Regardless of what we review, an appealing welcome bonus or the hottest betting app, we promise to give you our honest opinion and inform you about the benefits and possible drawbacks.
Our Values: User Satisfaction, Safety & Transparency
Our main intent is to help our readers find the best betting sites. After in-depth research, we create informative guides and reviews to introduce you to new betting markets and reliable operators. We filter the online sportsbooks by region to ensure players access local and regulated betting platforms. In our articles, we apply all our industry knowledge, hoping you will be able to have a satisfying experience.
We aim to speak the truth regarding online bookmakers – our primary goal is to help create a constructive relationship between users and operators. When a player wants to find a safe and authoritative online betting site, we want to be their first point of reference.
We see ourselves as an intermediary between users and bookmakers, and we provide a service through which readers can learn to recognise the best betting sites on the market and through which reputable betting sites can find a larger audience. We aim to stimulate greater transparency and communication in the betting and gambling sector.
Our Mission: Reliable Information You Can Trust
The first and most important point to underline is that we are a team of passionate online betting fans. We chose to be in the sportsbook sector as a profession because this is where our heart is. With that in mind, we want to use our experience to direct new enthusiasts and ‘old-timers’ to the most reliable operators.
Our mission is to inform our readers about the best betting sites on the market, teaching them how to identify secure ones by explaining the mechanisms of the sector with the utmost transparency. We provide you with the necessary information to make informed decisions about the operators, bonuses, bet types, odds, and more.
Our goal is to direct fans to licensed online betting platforms. Our standards are high: if an operator appears on our site, it means that it has passed the security checks and met our expectations. We constantly update the ratings to ensure users always access the most relevant info.
Our Principles
- Honesty Being honest in our betting reviews is of paramount importance. We never, under any circumstances, compromise our objectivity.
- Simplicity Our reviews are always concise. We don’t waste your time and will present the information straight to the point.
- Sharing Our team is composed of gambling experts with many years of experience. We are committed to sharing everything we have learned with our readers.
- Independence We are proudly independent and do not get swayed by money being offered to us. Our principles allow us to remain accurate in our reviews.
- At Your Disposal We are loyal to our audience. Our main goal is to satisfy your needs in finding the best online betting site.
- Attention to Detail We consider every detail when we review sports betting platforms. We examine every aspect of an operator before listing it on our domain.
- Promptness The online sports betting sector evolves rapidly, so we do the same. We follow the latest news and update the information on our pages, removing reviews of operators whose licence has expired.
- Responsibility We pay close attention to gambling regulations. We indicate affiliated content as ‘advertising’, we do not use images that are attractive to minors, and we inform about organisations active in promoting responsible gaming.
Our Guarantees
Player Safety & Impartiality
We only review and recommend licensed sports betting sites. We cover different markets, including the UK, USA, Canada, New Zealand, Australia, and others, so we stay updated on the latest regulations. Nothing is more important than user safety. For this reason, we also test the tools dedicated by each operator to responsible gaming with great impartiality. You can rest assured that each recommended online bookmaker is legal, safe and reliable.
Bet Types, Markets & Payouts
Our deep knowledge of the sector concerns the careful analysis of the various bet types, odds, and payouts. Our team also specialises in reviewing diverse betting products (sports events available, special bets, eSports, virtual sports) and the possibility of other gaming options.
Exciting Gaming Experience
Online betting sites can be easy or difficult to navigate, depending on how the operators design them. Navigation is crucial to the quality of users’ gaming experience. We examine all aspects, from the registration process to the deposit procedures, from consulting the betting products to the promotions and other benefits.
The Latest Bonus Offers
Bonuses and promotions are some of the most researched topics regarding online betting sites because their undeniable advantages can hide demanding conditions of use. We clearly explain the terms and conditions of the promotional offers, keeping the information accurate to help you fully understand what to pay attention to – wagering requirements, validity, and other essentials.
Beginner Guides & More
We know that some of our readers are experts, but beginners to this exciting pastime may need a hand. Both those approaching the betting world for the first time and those who already know it will find useful information in our guides. We dedicate our articles to the best live bookmakers, best-performing apps, payment methods, bet types, strategies, betting systems, and many other topics.
Testing & Ranking Criteria of the Best Betting Sites
Our strict evaluation criteria represent the common thread that binds all our online bookmaker reviews. We follow these guidelines to determine our opinion of operators: whether a betting site is reliable, if its terms and conditions are clear, what are the betting options, and more.
There are several key factors that every online betting site must possess to the fullest degree. Identifying them and knowing how to use them will allow even the least experienced players to find the bookmaker that best meets their needs. These are the foundations of what quality represents for us.
How We Finance Our Project
We promise maximum transparency to our readers, which means being clear about how we finance this site. Like many of our competitors in the market, we are funded through affiliate deals with numerous bookmakers.
We pay close attention to verifying that each of our partner betting sites operates in compliance with current regulations. All the operators listed on our website have been properly tested in this regard. We refuse to work with them if they do not possess a valid gambling licence or have any security gaps.
Partnering with brands does not mean that a good review is guaranteed or that our tests are compromised in any way. On the contrary, we specifically state that we will only rank betting platforms on performance, with no external influence. We verify their safety and legality, depending on the area they operate in, as well as the quality and overall experience for our readers.
In return, we receive a small commission when a reader is satisfied with our reviews and chooses to open a gaming account with one of our recommended bookmakers. As explained above, we periodically re-evaluate and rerank all operators, and if any of them no longer meet our criteria, we promptly remove our recommendation.
Our Team
The gambling market, whether in the UK, the US, or another country, is often subject to falsehoods and speculation. This is why, when Luke Andrews founded bestbettingsites.com, his idea was to bring transparency and provide accurate information so that all players could bet at safe & legal gaming platforms, no matter their area of residence.
This intent is carried out by our team of authors. We execute detailed research daily to verify and disseminate content relating to sports betting and gambling. We use simple but precise language to reach a wider audience, even those starting out in the betting world for the first time.
As you can learn from the following section, our authors have different backgrounds, but they have one thing in common – the passion for sports betting and everything related to it. Our editors and gambling researchers have all experience in the sector, so we ensure that they can be a point of reference for you.
Luke Andrews Editor-in-Chief
Our Authors
Our team has several things in common – we are passionate about betting, knowledgeable about the sector, curious to explore the latest trends, value quality content, and prioritise safety. Our authors have experience in the online gambling industry in the UK but have expanded their horizons to the markets of the United States, Australia, New Zealand, and many other countries.
Each of our authors has their own distinctive style and colourful personality that shows in their articles. We do not only strive to promote betting platforms, but we also want to inform you of the latest events and give you an insight into the betting world. Our authors double-check the articles we publish because we aim to provide the most accurate information.
Our History & Journey
Our References
In our years-long experience in the gambling sector, we have established a list of reliable references that help us ensure safety and quality to deliver a satisfying experience for our readers. Our sources include national and international gambling regulators, independent testing agencies, digital security companies, media, and more. Among these, we look up to:
- Global Regulatory Awards
- EGR Operator Awards
- International Gaming Awards
- Independent Betting Adjudication Service (IBAS)
- e-Commerce Online Gambling Regulation and Assurance (eCOGRA)
- Gaming Labs International (GLI)
- iTech Labs
- BMM Testlabs
- DigiCert
- Thawte
Legislation and Independent Regulatory Bodies
Player protection is crucial, so we only partner with licensed betting sites and gaming platforms. For the UK gambling market, we ensure each operator holds a valid permit from the UK Gambling Commission (UKGC) and that they support responsible gambling. For other international websites, we check for licences from the Malta Gaming Authority, Curacao eGaming, Alderney Gambling Control Commission, and other relevant institutions.
We also aim to give our readers all the information they need on the role played by the UKGC and the independent regulators collaborating to keep the online betting industry legal and operate in a safe gambling environment. Regulatory bodies and testing agencies must control the flow of bets and constantly monitor gaming operations on the platforms of operators active in the regulated market.
Responsible Gambling
Betting should be seen as an entertaining pastime for many of you, and we also share this passion. However, online gambling has potential risks to certain player types and can lead to serious problems in your personal and work life. That is why we promote safety and responsible gaming, hoping to reach a larger audience and spread the message.
With that in mind, we only review legal online bookies that have successfully passed a security test and RTP audit, own an SSL certificate, and are licensed by an official gaming regulator. We remind you to play responsibly, and if you need to talk to someone, we encourage you to contact a responsible gambling institution or look for help from the staff at your preferred betting site.
In all regulated gambling markets, operators are required to equip their websites with a set of responsible gaming tools. These include self-exclusion programmes, time management instruments, deposit limits, spending limits, and more. All these tools can help you manage your budget and change your betting behaviour if you feel like you’ve lost the right track.
Players can also close their accounts temporarily or permanently. You can do this by contacting an organisation like GamCare or Gamblers Anonymous or visiting your chosen operator’s responsible gambling page. In the UK, you can download the app of GAMSTOP and block your access to betting platforms. Remember, you’re not alone, and we’re here to support you. Don’t hesitate to seek help for you or a loved one who shows compulsive gambling symptoms.